About Us

Custom Rods


At XGENERATION RODS we create custom rods that will perform flawlessly. Each rod is carefully handcrafted with the highest quality in our Lantana, FL workshop. We offer a complete line of options and features that can be specifically designed for your company logo, team logo, color, artwork, boat, etc. 

About Us


Being a part of the so-called XGeneration, owner Andy Alverez came up with the name XGENERATION RODS  and the rest is history.

XGeneration Custom Rods provides custom fishing rods, bait, tackle and other fishing necessities to locals and vacationers alike and are located on Federal Highway just North of Lantana Road. 

Who Are We

 We are a family that loves fishing and enjoy seeing our customers come back year and year. As members of several fishing programs and clubs we work to hard also support our community and participate and product several events and tournaments throughout the year.